My work uses creativity to drive positive change. I combine creative strategy, design, illustration and animation to help organisations communicate complex ideas in a clear, engaging way. From climate action to community initiatives, I work with teams to shape the thinking and create visual stories people can connect with.

I often see organisations doing important work held back by generic, stock-heavy visuals. The ideas are strong, but the way they’re presented can feel distant and forgettable.

Through custom illustration and thoughtful design, I create distinctive, human-first visuals that help people connect. I turn complex topics into clear, engaging narratives across reports, campaigns, and digital platforms. The result is work that feels memorable, builds emotional connection, and supports real change.

My creative style: a rainbow on a minimalist diet, with a pinch of doodles for extra flavour.

Let’s work together.

Laure

laure@laurereessmith.com
+44 7818 068 369
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